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Rewriting the Beginner’s Guide to SEO: Redirection, Server, & Hosting Issues
Posted by randfish
I’m currently in the process of re-authoring and re-building the Beginner’s Guide to Search Engine Optimization, section by section. You can read more about this project here.
Redirecting Pages for Users & Search Engines
On the web, as in life, the only constant rule is that nothing is constant and all things must change. However, on the […]
Popularity: unranked [?]
Rewriting the Beginner’s Guide - Part V: Keyword Research
Posted by randfish
I’m currently working on re-authoring and re-building the Beginner’s Guide to Search Engine Optimization, section by section. You can read more about this project here.
Keyword research is one of the most important, valuable and high return activities in the search marketing field. Through the detective work of puzzling out your market’s keyword demand, […]
Popularity: unranked [?]
Rewriting the Beginner’s Guide Part IV Continued - Canonical and Duplicate Versions of Content
Posted by randfish
I’m currently working on re-authoring and re-building the Beginner’s Guide to Search Engine Optimization, section by section. You can read more about this project here.
Canonical & Duplicate Versions of Content
Why Canonical Versions of Content are Critical to SEO
Canonicalization can be a challenging concept to understand (and hard to pronounce - “ca-non-ick-cull-eye-zay-shun”), but it’s […]
Popularity: unranked [?]
Rewriting the Beginner’s Guide: Part 4 - The Basics of Search Engine Friendly Design & Development
Posted by randfish
For the next few weeks, I’m working on re-authoring and re-building the Beginner’s Guide to Search Engine Optimization, section by section. You can read more about this project here.
Search engines, as we’ve shown above, are limited in how they crawl the web and interpret content to retrieve and display in the results. In […]
Popularity: unranked [?]
Rewriting the Beginner’s Guide: Part 4 Continued - Keyword Usage & Targeting
Posted by randfish
For the next few weeks, I’m working on re-authoring and re-building the Beginner’s Guide to Search Engine Optimization, section by section. You can read more about this project here.
Keyword Usage & Targeting
Keywords are fundamental to the search process - they are the building blocks of language and of search. In fact, the entire science of information retrieval […]
Popularity: unranked [?]
Rewriting the Beginner’s Guide - Part IV Continued: Titles, Meta Data & URL Structures
Posted by randfish
For the next few weeks, I’m working on re-authoring and re-building the Beginner’s Guide to Search Engine Optimization, section by section. You can read more about this project here.
Title Tags
The title element of a page is meant to be an accurate, concise description of a page’s content. It creates value in three specific areas (covered […]
Popularity: unranked [?]
Rewriting the Beginner’s Guide - Part III: Why Search Engine Marketing is Neccessary
Posted by randfish
For the next few weeks, my blog posts will primarily consist of re-authoring and re-building the Beginner’s Guide to Search Engine Optimization, section by section. You can read more about this project here.
Part III: Why Search Engine Marketing is Necessary
While many readers of this document may have overcome their skepticism about the need […]
Popularity: 30% [?]
Rewriting the Beginner’s Guide: Part II - How People Interact with Search Engines
Posted by randfish
For the next few weeks, my blog posts will primarily consist of re-authoring and re-building the Beginner’s Guide to Search Engine Optimization, section by section. You can read more about this project here.
How People Interact with Search Engines
One of the most important elements to building an online marketing strategy around SEO and search […]
Popularity: 51% [?]